Good Choice Initiative

good choice

Inspiring and empowering sustainable communities

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looking to connect?

looking to gain visibility?


Good Choice Initiative is an online sustainability hub that connects conscious consumers in the Ottawa area with local like-minded businesses that share their social and/or environmental values.

Conscious consumers

Find local like-minded businesses that are committed to low or zero waste production, have sustainable business practices, and practice a high standard of ethics, so you can support businesses you trust. We take the overwhelm out of doing the research to allow you to focus on what matters most. 

Local businesses

Gain brand visibility on our website and social media platforms and connect with your ideal customer. 

We’ll share your story, promote your events and highlight special offers and discounts to an engaged audience. 


Want to be in the know? We’ll share the latest eco tips, stories, local events and special promotions.

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Join our GCI community!

Be the first to hear about our upcoming SUBSCRIPTION BOXES, stories, events and special promotions from local sustainable & ethical businesses in the Ottawa area.

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