Good Choice Initiative

Shop Oolong The Way

Custom designed apparel, handmade in Ottawa.

Ottawa, Ontario


Shop Oolong the Way (SOTW) offers handmade custom apparel, with a focus on self-love, mental health & wellness by Jenn Taing, the blogger behind Life Oolong The Way – a lifestyle blog focusing on self-love, mental health, wellness and yummy eats. The goal of Life Oolong The Way is to help spread positivity, encourage self-growth and remind you to be kind to yourself.

We stand strongly behind the body positive movement and as such, we are a size-inclusive brand that offers clothing in XS – 4XL – with no price variance due to sizing.

SOTW strives to be an eco-friendly, sustainable business by doing our part to reduce waste in the environment. To achieve this, we use 100% biodegradable compostable mailers and paper kraft bags which are also compostable. Our shop uses brands such as Bella and Canvas, Gildan and Next Level, who have proven to follow an eco-friendly process and source their fabric ethically.

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